Clean and green?
standing ovation is neutralising its CO2 footprint.
Events, congresses and incentive programmes produce CO2. They are harmful to the climate – and to sustainability balance sheets and corporate reputations. But today’s live communication can be climate-neutral. We’ll be making new inroads starting 2017 to ensure this happens.
Climate neutrality is not a fad, but a global mandate. Compared to other communication tools, live communication has a significant CO2 footprint. Kilometres travelled to and from venues, transportation, materials, catering and energy production on-site: Everything requires and consumes resources, putting a strain on the climate. We want to see things done differently: We draw up event concepts that leave behind a negligible CO2 footprint. And we ourselves also operate as a fully climate-neutral company.
CO2-neutral since 2012.
As a leading live communication services provider, we also aim to take the lead when it comes to staging climate-neutral events. We can claim something of a tradition here, having been certified as a climate-neutral agency since 2012. Our in-house CO2 balance sheet is drawn up annually. Any CO2 emissions which we cannot prevent by taking measures to reduce them are offset. Climate neutrality is a matter of course for us – and going forward we will also adopt this policy when designing concepts for events and congresses.
Climate neutrality pays off.
More and more of our clients attach importance to climate neutrality. As they publish sustainability reports and practise corporate responsibility, their focus is turning to CO2 footprints. Climate neutrality is also a communication topic capable of enhancing brand and corporate images. And live communication can have an enduring impact on the surrounding debate: Event guests also want a clear climate conscience. We make it possible.
Balancing the CO2 account.
The climate neutrality of events, congresses and incentives begins at the concept design stage: Kilometres travelled to and from venues plus catering usually account for around 75 percent of an event’s CO2 footprint. This is why it’s important to address CO2 issues at the very outset. Fears that climate and creativity cannot be reduced to a common denominator are misplaced. Lyreco and other of our Xaver award-winning projects show how it’s done.
Basing decisions on CO2 scenarios.
There’s no big secret to achieving a good CO2 balance sheet. The better the data, the easier it is to reduce CO2 emissions: Which guests will be travelling to and from the venue, and by what means? And what will they be consuming? When planning an event, we list all the relevant CO2 emissions and identify the biggest emission drivers. We work through and analyse various CO2 scenarios using sector-specific applications from ClimatePartner Solutions. This guarantees that our reports satisfy international CO2 standards (GHG, ISO, CDP, GRI) and are compatible with any sustainability balance sheet.
standing ovation to offset events from 2017.
CO2 cannot be avoided, but it can be reduced and offset. That is how climate neutrality works. In terms of our events, conferences and incentives this means that all CO2 emissions ultimately still remaining are offset by a financial contribution to certified climate protection projects.
standing ovation is a climate protection pioneer among event service providers.Sven Berther, Manager ClimatePartner Switzerland
From 2017, we will automatically cover the costs of offsetting CO2 emissions for all our projects. This is to give you the assurance that every event which you design and stage with standing ovation is 100 percent climate-neutral – and you don’t have to handle the carbon management yourself.